Papers could be submitted along the following major themes. Depending on the submission dates, themes could be modified or expanded as suitable.
| 08:00 – 09:30 | Registration |
| 09:30 – 09:45 | Opening & Welcome Remarks |
| 09:45 – 10:00 | Key Note: Delivering better customer engagement |
| 10:00 – 10:30 | Panel Discussion: Strengthening the Ties Between Customer and Employee |
| 10.30 – 11.00 | Coffee Break |
| 11:00 – 12:00 | Session Itinerary: 1 Key note, 2 presentations |
| 12:00 – 12:30 | Session Itinerary: 1 Key note, 2 presentations |
| 13:00 – 14:00 | Lunch Break |
| 14:00 – 15:00 | Workshop 1 |
| 15:00 – 16:00 | Workshop 2 |
| Closing remarks and end of the conference day | |
Timelines for paper selection
| Paper selection | Deadline |
| Abstract submission deadline | 10 December 2018 |
| Notification of selected abstracts | 30 December 2018 |
| Submission of final paper | 10 January 2019 |
Suggested Conference Topics
- Engaging customers towards brand development
- Keeping customers engaged across multiple channels
- Robotics, AI and customer engagement
- Enabling Digital Experience Enhancement
- Emerging technologies
- Evolution of CRM Tools
- Customer Analytics, Insights and Loyalty
- Adapting Digital Marketing Trends
- Technology & Customer engagement
- Blockchain and customer retention
- Content Marketing
- Retail Payments
- Increase customer engagement in eCommerce
- Omnichannel User-Experience Tools
- Maximizing Customer Loyalty in an Automated World
- Customer-Centricity: Create a customer-first culture
- Customer Journey Mapping: How customers interact
- Digital customer engagement transformation
- Customer expectation voice and feedback
- Data & Insight strategies